WooCommerce is a WordPress plugin that allows you to sell products and services straight from your website. It currently powers more around 22% of all ecommerce websites and continues to gain market share because of its flexibility and ease of use.
Most people think setting up a WooCommerce store is as easy as setting up a WordPress website and for a bare-bones ecommerce site, it is. Woocommerce itself is a free plugin, but it doesn’t offer you many options out of the box. You need extensions, payment gateways, and various customizations to use it to its full potential.
WooCommerce is not WordPress. It’s an ecommerce ecosystem that lives inside of a WordPress installation. Users often become overwhelmed by having to manage not only WordPress but also WoocCommerce with its own set of dependent plugins and system requirements. Also, WooCommerce places extra demands on SEO, marketing, and server resources.
If that wasn’t enough, out-of-the-box Woocommerce looks pretty generic and doesn’t always work the way you want it. You need to customize its look to fit your brand, and you need to add functionality to make it do what you want.
At Hungry Ghost Consulting, we help get WooCommerce stores off to a fantastic start with custom themes, layouts, and styling and assist you in managing the dizzying array of plugins and features. We also enhance WooCommerce with custom code and plugins to help create a unique experience for your customers.
Our development process includes getting to know your unique business needs. We don’t just write a bunch of code and install some plugins; we take the time to understand your customers, your products, and your competition. Using a combination of buyer personas and cart research, we map out complete buyer journeys to help your online store attract, engage, and convert.
We build WooCommerce solutions that reflect your brand and focus on providing exceptional customer experience throughout the buyer’s journey from landing page to checkout. We’re your strategic partners providing tailormade, end-to-end ecommerce solutions for WordPress and WooCommerce.
Check out our development packages or give us a call @ (413) 376-5947